{"id":2990,"date":"2026-01-19T00:43:17","date_gmt":"2026-01-18T21:43:17","guid":{"rendered":"https:\/\/www.tinova.com.tr\/new\/?post_type=service&#038;p=2990"},"modified":"2026-02-04T20:27:02","modified_gmt":"2026-02-04T17:27:02","slug":"satinalma-sureclerinde-denetim-ve-suistimal-onleme-egitimi","status":"publish","type":"service","link":"https:\/\/www.tinova.com.tr\/new\/service\/satinalma-sureclerinde-denetim-ve-suistimal-onleme-egitimi\/","title":{"rendered":"Sat\u0131nalma S\u00fcre\u00e7lerinde Denetim ve Suistimal \u00d6nleme E\u011fitimi"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2990\" class=\"elementor elementor-2990\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9e8d70a e-con-full e-flex e-con e-parent\" data-id=\"9e8d70a\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7fbcdd7 e-con-full e-flex e-con e-child\" data-id=\"7fbcdd7\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-90ec0b9 e-con-full e-flex e-con e-child\" data-id=\"90ec0b9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d4bbd1c elementor-widget elementor-widget-image\" data-id=\"d4bbd1c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1488\" height=\"686\" src=\"https:\/\/www.tinova.com.tr\/new\/wp-content\/uploads\/2026\/01\/Satinalma-Sureclerinde-Denetim-ve-Suistimal-Onleme-Egitimi-2.png\" class=\"attachment-full size-full wp-image-3017\" alt=\"Sat\u0131nalma S\u00fcre\u00e7lerinde Denetim Ve Suistimal \u00f6nleme E\u011fitimi 2\" srcset=\"https:\/\/www.tinova.com.tr\/new\/wp-content\/uploads\/2026\/01\/Satinalma-Sureclerinde-Denetim-ve-Suistimal-Onleme-Egitimi-2.png 1488w, https:\/\/www.tinova.com.tr\/new\/wp-content\/uploads\/2026\/01\/Satinalma-Sureclerinde-Denetim-ve-Suistimal-Onleme-Egitimi-2-300x138.png 300w, https:\/\/www.tinova.com.tr\/new\/wp-content\/uploads\/2026\/01\/Satinalma-Sureclerinde-Denetim-ve-Suistimal-Onleme-Egitimi-2-1024x472.png 1024w, https:\/\/www.tinova.com.tr\/new\/wp-content\/uploads\/2026\/01\/Satinalma-Sureclerinde-Denetim-ve-Suistimal-Onleme-Egitimi-2-768x354.png 768w\" sizes=\"(max-width: 1488px) 100vw, 1488px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09bf84f e-grid e-con-full e-con e-child\" data-id=\"09bf84f\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-175b109 elementor-widget elementor-widget-image-box\" data-id=\"175b109\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Kategori<\/h3><p class=\"elementor-image-box-description\">E\u011fitim<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5fffe2e elementor-widget elementor-widget-image-box\" data-id=\"5fffe2e\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">E\u011fitmen<\/h3><p class=\"elementor-image-box-description\">Prof. Dr. Murat ERDAL<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4e0479 elementor-widget elementor-widget-image-box\" data-id=\"f4e0479\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">E\u011fitim S\u00fcresi<\/h3><p class=\"elementor-image-box-description\">2 G\u00fcn<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d3545a elementor-widget elementor-widget-heading\" data-id=\"0d3545a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sat\u0131nalma S\u00fcre\u00e7lerinde Denetim ve Suistimal \u00d6nleme E\u011fitimi<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea4ccf2 elementor-widget elementor-widget-heading\" data-id=\"ea4ccf2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Bu e\u011fitim, tepe y\u00f6netiminin s\u0131k\u00e7a dile getirdi\u011fi \u201c\u0130htiyac\u0131m\u0131z olmayan \u015feyi, fahi\u015f fiyata, sorgulanmadan al\u0131yoruz\u201d kayg\u0131s\u0131n\u0131 ortadan kald\u0131rmak \u00fczere tasarlanm\u0131\u015ft\u0131r.<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0541fa5 elementor-widget elementor-widget-heading\" data-id=\"0541fa5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">E\u011fitim \u0130\u00e7eri\u011fi<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72afb80 elementor-widget elementor-widget-heading\" data-id=\"72afb80\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Y\u00f6netimsel kayg\u0131y\u0131 b\u00fcy\u00fcten, tekrar eden \u015fik\u00e2yetlere yak\u0131ndan bakal\u0131m:<br><br>\n\nSat\u0131nalma ekibinin yetkinli\u011finden emin de\u011filim.<br><br>\nKronik hatalar bitmiyor, hesap verebilirlik \u00e7ok zay\u0131f.<br><br>\n\u0130htiyac\u0131n do\u011frulu\u011funu sorgulamadan al\u0131m yap\u0131yorlar.<br><br>\nFahi\u015f fiyatl\u0131 ve yanl\u0131\u015f teknik \u00f6zellikli al\u0131mlar dikkatimizi \u00e7ekiyor.<br><br>\nSat\u0131nalma ekibi \u201cDur\u201d demeliydi?<br><br>\nAyn\u0131 hatalar\u0131 neden s\u00fcrekli d\u00fczeltiyoruz?<br><br>\nYanl\u0131\u015f makineye veya gereksiz sto\u011fa neden para \u00f6dedik?<br><br>\n\u015eantiyede ne kadar malzeme kullan\u0131ld\u0131, ne kadar\u0131 \u00e7\u00f6pe gitti veya eksik geldi?<br><br>\nM\u00fchendisler teknik bir \u015fey s\u00f6yl\u00fcyor, sat\u0131nalma sorgulamadan al\u0131yor, fatura bize \u00e7\u0131k\u0131yor.<br><br>\nProje yeti\u015fsin diye her \u015feyi acil al\u0131yoruz ama fiyatlar\u0131 kim kontrol ediyor?<br><br>\n<b>Hedef Kitle:<\/b>\n<br><br>\nE\u011fitimin ana hedefi, sat\u0131nalma s\u00fcre\u00e7lerine ili\u015fkin y\u00f6netimsel g\u00fcvence ve denetim yakla\u015f\u0131m\u0131n\u0131 g\u00fc\u00e7lendirmektir; bu nedenle e\u011fitim \u00f6ncelikle i\u00e7 denetim\u2013i\u00e7 kontrol\u2013risk y\u00f6netimi \u2013uyum\u2013finans ekipleri i\u00e7in tasarlanm\u0131\u015ft\u0131r.<br><br>\n\n\u0130\u00e7 Denet\u00e7iler ve M\u00fcfetti\u015fler<br><br>\n\u0130\u00e7 Kontrol Uzmanlar\u0131<br><br>\nRisk Y\u00f6netimi Uzmanlar\u0131<br><br>\nCFO\u2019lar ve Finans M\u00fcd\u00fcrleri<br><br>\nTepe Y\u00f6netim, \u0130\u015f Ortaklar\u0131<br><br>\nMuhasebe ve Finans Personeli<br><br>\nHukuk ve Uyum (Compliance) Ekipleri <br><br>\n<b>Hedef Sekt\u00f6rler:<\/b><br><br>\n\nSat\u0131nalma s\u00fcre\u00e7lerinde de\u011fer s\u0131z\u0131nt\u0131s\u0131, etik riskler ve suistimal olas\u0131l\u0131\u011f\u0131, sekt\u00f6r fark etmeksizin sat\u0131nalma hacmi b\u00fcy\u00fcd\u00fck\u00e7e ve s\u00fcre\u00e7 karma\u015f\u0131kl\u0131\u011f\u0131 artt\u0131k\u00e7a y\u00fckselir.<br><br>\n\n\nSanayi tesisleri ve \u00fcretim \u015firketleri<br><br>\n\u0130n\u015faat \/ proje \/ \u015fantiye organizasyonlar\u0131<br><br>\nBankalar ve finans kurulu\u015flar\u0131<br><br>\nPerakende ile lojistik \/ da\u011f\u0131t\u0131m \u015firketleri<br><br>\nTeknoloji \u015firketleri, GSM operat\u00f6rleri<br><br>\nEnerji ve altyap\u0131 firmalar\u0131<br><br>\nOtel zincirleri ve hizmet gruplar\u0131<br><br>\nKamu kurumlar\u0131 ve yerel y\u00f6netimler (belediye, belediye i\u015ftirakleri)<br><br>\nSpor kul\u00fcpleri ve dernek\/vak\u0131f yap\u0131lanmalar\u0131<br><br>\n<b>E\u011fitim S\u00fcresi: <\/b>2 G\u00fcn  ( sabah 10:00-12:00 ve \u00f6\u011fleden sonra 13:30 \u2013 15:30 )<br><br>\n\nTeklif almak i\u00e7in: <br><br>info@tinova.com.tr <br><br>\n\n<b>E\u011fitimin Amac\u0131:<\/b>\n\n\u201cHarcamalar \u00dczerinde Tam Denetim ve Y\u00f6netimsel G\u00fcvence\u201d<br><br>\n\nBu e\u011fitim program\u0131; \u015firketlerin sat\u0131nalma s\u00fcre\u00e7lerinde ya\u015fanan y\u00f6netimsel kayg\u0131lar\u0131 ve finansal s\u0131z\u0131nt\u0131lar\u0131 azaltmak, tepe y\u00f6netimin ihtiya\u00e7 duydu\u011fu takip, kontrol ve hesap verebilirlik mekanizmalar\u0131n\u0131 g\u00fc\u00e7lendirmek amac\u0131yla tasarlanm\u0131\u015ft\u0131r. <br><br>\n\nProgram\u0131n temel oda\u011f\u0131, \u201cevrak kontrol\u00fc\u201d ile s\u0131n\u0131rl\u0131 kalmadan; S2C \u2013 Source-to-Contract (Kaynak Bulmadan S\u00f6zle\u015fmeye) ve P2P \u2013 Procure-to-Pay (Sat\u0131nalmadan \u00d6demeye) d\u00f6ng\u00fcleri boyunca riskleri g\u00f6r\u00fcn\u00fcr k\u0131lan kan\u0131ta dayal\u0131 denetim yakla\u015f\u0131m\u0131n\u0131 ve suistimal (fraud) \u00f6nleyici kontrol mimarisini kat\u0131l\u0131mc\u0131lara kazand\u0131rmakt\u0131r.<br><br>\n\nBu e\u011fitim; \u00f6zellikle CAPEX yat\u0131r\u0131mlar\u0131 (\u00f6r. sanayi tesislerinde makine\/hat yat\u0131r\u0131mlar\u0131; in\u015faat\u2013\u015fantiyede ekipman ve ta\u015feron i\u015fleri; otel zincirlerinde renovasyon\/FF&amp;E al\u0131mlar\u0131; bankalarda \u015fube\u2013ATM altyap\u0131 yat\u0131r\u0131mlar\u0131; kamu\/yerel y\u00f6netimlerde altyap\u0131 ve hizmet al\u0131mlar\u0131), \u015fantiye\/saha al\u0131mlar\u0131, MRO \u2013 Bak\u0131m, Onar\u0131m ve Operasyon harcamalar\u0131, hizmet al\u0131mlar\u0131 ve IT tedariklerinde; ayr\u0131ca maverick buying (kurals\u0131z\/izinsiz sat\u0131n alma) ile OPEX \u2013Faaliyet Giderleri kalemlerinde g\u00f6r\u00fclen tail spend (kuyruk harcama) kaynakl\u0131 \u201ccan yakan\u201d maliyet s\u0131z\u0131nt\u0131lar\u0131n\u0131 ve suistimal risklerini g\u00f6r\u00fcn\u00fcr k\u0131larak, y\u00f6netimsel kontrol ve hesap verebilirli\u011fi g\u00fc\u00e7lendirir.<br><br>\n\n<b>E\u011fitimin \u0130\u00e7eri\u011fi:  <\/b><br><br>\n\n<b>1.G\u00dcN: S\u00dcRE\u00c7 TASARIMI, R\u0130SK ANAL\u0130Z\u0130 VE KONTROL MEKAN\u0130ZMALARI<br><br><\/b>\nSATINALMA OPERASYONLARINA BAKI\u015e VE R\u0130SK ODAKLI YAKLA\u015eIM<br><br>\n\nSat\u0131nalma D\u00f6ng\u00fcs\u00fc: \u0130htiyac\u0131n belirlenmesi, tedarik\u00e7i se\u00e7imi, sipari\u015f, mal kabul ve \u00f6deme.\nSat\u0131nalman\u0131n Stratejik \u00d6nemi: Neden sat\u0131nalma denetimi? \u015eirket k\u00e2rl\u0131l\u0131\u011f\u0131 \u00fczerindeki do\u011frudan etkisi.<br><br>\nS2C risk ve kontrol noktalar\u0131: RFx (Teklif Talebi)) \/ teknik \u015fartname, de\u011ferlendirme komitesi, s\u00f6zle\u015fme onay ak\u0131\u015f\u0131, fiyat revizyonu, mukayese tablolar\u0131n\u0131n kullan\u0131m\u0131.<br><br>\nS\u00f6zle\u015fmeden P2P\u2019ye k\u00f6pr\u00fc: \u201cS\u00f6zle\u015fme varsa 3 \u2018l\u00fc mutabakat Sipari\u015f\u2013Mal Kabul\u2013Fatura e\u015fle\u015ftirmesi nas\u0131l \u00e7al\u0131\u015f\u0131r? Farkl\u0131 sekt\u00f6rlerden ilave mutabakat \u00f6rnekleri nelerdir?<br><br>\nU\u00e7tan Uca S\u00fcre\u00e7 Analizi: \u0130htiya\u00e7 tan\u0131mlama -&gt; Onay -&gt; Tedarik\u00e7i Se\u00e7imi -&gt; S\u00f6zle\u015fme -&gt; Lojistik -&gt; Mal Kabul -&gt; \u00d6deme D\u00f6ng\u00fcs\u00fc.<br><br>\nKritik Kontrol Noktalar\u0131: G\u00f6revler ayr\u0131l\u0131\u011f\u0131, yetki matrisleri ve limit y\u00f6netimi.<br><br>\nTedarik\u00e7i Y\u00f6netimi Denetimi: Tedarik\u00e7i se\u00e7me, de\u011ferlendirme ve \u201cTedarik\u00e7i Master Veri\u201d g\u00fcvenli\u011fi.<br><br>\n\n<b>S\u00dcRE\u00c7 DENET\u0130M\u0130 VE KONTROL NOKTALARI<\/b>\n\nS\u00fcrecin her a\u015famas\u0131nda olmas\u0131 gereken \u201colmazsa olmaz\u201d kontroller incelenir. Bu b\u00f6l\u00fcmde denetimin \u00e7er\u00e7evesi \u00e7izilir ve \u201cNereye bakmal\u0131y\u0131m?\u201d sorusuna yan\u0131t aran\u0131r.<br><br>\n\nG\u00f6revler Ayr\u0131l\u0131\u011f\u0131 : Sat\u0131nalma talebini yapan, onaylayan ve mal\u0131 teslim alan ki\u015filerin farkl\u0131 olmas\u0131.<br><br>\nTedarik\u00e7i Veritaban\u0131 Y\u00f6netimi: Pasif tedarik\u00e7ilerin temizlenmesi, ayn\u0131 adrese\/hesaba sahip m\u00fckerrer kay\u0131tlar\u0131n tespiti.<br><br>\n\u0130hale ve Teklif Toplama: Kapal\u0131 zarf usul\u00fc, teknik ve mali de\u011ferlendirme kriterlerinin objektifli\u011fi.<br><br>\nS\u00f6zle\u015fme Y\u00f6netimi: Cezai \u015fartlar, termin s\u00fcreleri ve fiyat revizyon maddelerinin denetimi.<br><br>\nTemel Risk Alanlar\u0131:<br><br>\nStratejik Riskler: Yanl\u0131\u015f tedarik\u00e7i ba\u011f\u0131ml\u0131l\u0131\u011f\u0131.\nOperasyonel Riskler: Tedarik zinciri k\u0131r\u0131lmalar\u0131, d\u00fc\u015f\u00fck kalite.<br><br>\nFinansal Riskler: Piyasa fiyat\u0131n\u0131n \u00fczerinde al\u0131m, hayali faturalar.<br><br>\nSuistimal (Fraud) Riskleri: R\u00fc\u015fvet, komisyon, akraba \u015firketlere i\u015f verme.<br><br>\n<b>2.G\u00dcN: SU\u0130ST\u0130MAL (FRAUD) DENET\u0130M\u0130 VE ET\u0130K UYUM<\/b><br><br>\nSat\u0131nalma Suistimalleri: D\u00fcnya ve T\u00fcrkiye\u2019den istatistikler. Suistimal \u00fc\u00e7geni ve sat\u0131nalma psikolojisi.<br><br>\nVaka Analizleri (Case Studies):Sekt\u00f6rden ya\u015fanm\u0131\u015f ger\u00e7ek sat\u0131nalma yolsuzlu\u011fu hikayeleri.<br><br>\nK\u0131rm\u0131z\u0131 Bayraklar : Suistimalin ayak izleri. Davran\u0131\u015fsal ve sistemsel belirtiler.<br><br>\n \u0130hale ve Teklif Denetimi: \u015eartname oyunlar\u0131, dan\u0131\u015f\u0131kl\u0131 d\u00f6v\u00fc\u015f, hayali teklifler.<br><br>\nS\u00f6zle\u015fme ve Fiyat Denetimi: Gizli maliyetler, yan \u00f6demeler ve pazar fiyat\u0131 ara\u015ft\u0131rmas\u0131 (Benchmarking).<br><br>\n<b>SATINALMA ANAL\u0130T\u0130\u011e\u0130<\/b>\n<br><br>\nHarcama Analizleri<br><br>\nOnay limitlerinin hemen alt\u0131nda kalan \u00e7ok say\u0131da fatura.<br><br>\nHep ayn\u0131 tedarik\u00e7inin kazand\u0131\u011f\u0131 ihalelerin analizi.<br><br>\nM\u00fckerrer \u00d6deme Analizi: Ayn\u0131 fatura numaras\u0131 veya tutar ile yap\u0131lan m\u00fckerrer \u00f6demelerin yakalanmas\u0131.<br><br>\n<b>Suistimal Denetimi ve Saha Uygulamalar\u0131<\/b><br><br>\nPiyasa Fiyat Ara\u015ft\u0131rmas\u0131: Denet\u00e7inin \u201cG\u00f6lge Fiyat\u201d \u00e7al\u0131\u015fmas\u0131 yaparak kurumun ne kadar pahal\u0131ya ald\u0131\u011f\u0131n\u0131 \u00f6l\u00e7mesi.<br><br>\nMal Kabul ve Depo Denetimi: Ka\u011f\u0131t \u00fczerinde al\u0131nan mallar\u0131n fiziken orada olup olmad\u0131\u011f\u0131n\u0131n (stok say\u0131m\u0131) kontrol\u00fc.<br><br>\nM\u00fclakat Teknikleri: Sat\u0131nalma personeli ve tedarik\u00e7ilerle yap\u0131lacak m\u00fclakatlarda \u00e7apraz sorgulama y\u00f6ntemleri.<br><br>\n<b>ET\u0130K UYUM ALTYAPISI<\/b>\n<br><br>\nISO 37001 \u2013 Anti-Bribery Management System (R\u00fc\u015fvetle M\u00fccadele Y\u00f6netim Sistemi): hediye-a\u011f\u0131rlama, \u00e7\u0131kar \u00e7at\u0131\u015fmas\u0131, \u00fc\u00e7\u00fcnc\u00fc taraf due diligence (\u00f6zenli inceleme), kay\u0131t ve onay mant\u0131\u011f\u0131.<br><br>\n<b>\u0130HBAR\/ET\u0130K B\u0130LD\u0130R\u0130M HATTI <\/b>(Whistleblowing hotline): ihbar\u0131n al\u0131nmas\u0131, s\u0131n\u0131fland\u0131rma, \u00f6n de\u011ferlendirme, gizlilik, soru\u015fturma hatt\u0131 ve denetimle ili\u015fki.<br><br>\n<b>UYGULAMA<\/b><br><br>\n\nAt\u00f6lye \u00c7al\u0131\u015fmalar\u0131: Gruplar\u0131n hatal\u0131 bir s\u00fcreci veya sahte bir ihaleyi tespit etmesi<br><br>\nSat\u0131nalma Denetimi Kontrol Listesi (checklist)<br><br>\n<b>\u0130\u00c7 DENET\u00c7\u0130LER \u0130\u00c7\u0130N KR\u0130T\u0130K \u201cCHECKLIST\u201d<\/b><br><br>\n\nDenetim s\u0131ras\u0131nda kendinize sorman\u0131z gereken 3 temel soru:<br><br>\n\n\u0130htiya\u00e7 Ger\u00e7ek mi? (Ger\u00e7ekten bu kadar hammaddeye veya hizmete gerek var m\u0131yd\u0131?)<br><br>\nFiyat Do\u011fru mu? (Benzer firmalar veya piyasa bu \u00fcr\u00fcn\u00fc ka\u00e7a al\u0131yor?)<br><br>\nS\u00fcre\u00e7 \u015eeffaf m\u0131? (Se\u00e7ilen tedarik\u00e7i neden se\u00e7ildi? Alternatifler neden elendi?)<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-deaab71 elementor-widget elementor-widget-testimonial\" data-id=\"deaab71\" data-element_type=\"widget\" data-widget_type=\"testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta elementor-has-image elementor-testimonial-image-position-aside\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-image\">\n\t\t\t\t\t\t\t<a href=\"mailto:merdal@istanbul.edu.tr\"><img decoding=\"async\" width=\"270\" height=\"301\" src=\"https:\/\/www.tinova.com.tr\/new\/wp-content\/uploads\/2026\/01\/Murat-Erdal-fotograf-jpg.jpg\" class=\"attachment-full size-full wp-image-2398\" alt=\"Murat Erdal Fotog\u0306raf Jpg\" \/><\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-testimonial-name\" href=\"mailto:merdal@istanbul.edu.tr\">Prof. Dr. Murat ERDAL<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-testimonial-job\" href=\"mailto:merdal@istanbul.edu.tr\">\u0130stanbul \u00dcniversitesi | Tedarik Zinciri Y\u00f6netimi Anabilim Dal\u0131 Ba\u015fkan\u0131 <br>Tinova Bili\u015fim Teknolojileri A.\u015e. Kurucu Orta\u011f\u0131<BR>merdal@istanbul.edu.tr<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2f913cf e-con-full e-flex e-con e-child\" data-id=\"2f913cf\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-36b0e77 elementor-widget elementor-widget-html\" data-id=\"36b0e77\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!doctype html>\n<html lang=\"tr\">\n<head>\n<meta charset=\"utf-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n\n<style>\n\n.download-card{\n  width: 100%;\n  max-width: 92vw;\n  background:#fff;\n  border-radius:18px;\n  overflow:hidden;\n  box-shadow: 0 10px 22px rgba(0,0,0,.18);\n  text-align:center;\n}\n\n\/* \u00dcST MAV\u0130 ALAN *\/\n.download-card .top{\n  background:#1e73be;\n  color:#fff;\n  padding:22px 16px;\n  font-size:26px;\n  letter-spacing:2px;\n  font-weight:300;\n  text-transform:uppercase;\n  line-height:1.4; \n}\n\/* HOVER'DA SADECE \u00dcST RENK *\/\n.download-card:hover .top{\n  background:#1895ff;\n}\n\/* ALT MET\u0130N *\/\n.download-card .bottom{\n  padding:16px;\n  font-size:14px;\n  color:#6b6b6b;\n  letter-spacing:1px;\n  text-transform:uppercase;\n}\n<\/style>\n<\/head>\n\n<body>\n\n<a href=\"mailto:info@tinova.com.tr\">\n<div class=\"download-card\">\n  <div class=\"top\">sat\u0131nalma denetimi E\u011e\u0130T\u0130M\u0130 Talep Edin<\/div>\n  <div class=\"bottom\">\n  info@tinova.com.tr<br>+90 546 740 10 10<\/div><\/a>\n<\/div>\n\n<\/body>\n<\/html>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-83a80c3 elementor-widget elementor-widget-html\" data-id=\"83a80c3\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n\/* SIDEBAR WRAPPER *\/\n.tinova-sidebar{\n  width:100%px;           \/* sidebar geni\u015fli\u011fi *\/\n  padding:16px;\n  box-sizing:border-box;\n  display:flex;\n  flex-direction:column;\n  gap:12px;\n  background:#ffffff;    \/* istersen #0f172a gibi koyu yap *\/\n}\n\n\/* SIDEBAR BUTTON (CARD) *\/\n.tinova-sidebar__btn{\n  display:flex;\n  align-items:center;\n  justify-content:space-between;\n  gap:12px;\n  padding:14px 14px;\n  border-radius:14px;\n  background:#f3f6f8;\n  color:#181f39;\n  text-decoration:none;\n  font-weight:600;\n  line-height:1.2;\n  box-shadow: 0 10px 22px rgba(0,0,0,.18);   \/* normalde de g\u00f6lge *\/\n  transform: translateY(-2px);              \/* normalde de 3D hissi *\/\n  transition: background-color .25s ease, color .25s ease, box-shadow .25s ease, transform .25s ease;\n}\n\n\/* Hover *\/\n.tinova-sidebar__btn:hover{\n  background:#507996;\n  color:#fff;\n  box-shadow: 0 18px 36px rgba(0,0,0,.28), 0 8px 14px rgba(0,0,0,.18);\n  transform: translateY(-4px);\n}\n\n\/* Label *\/\n.tinova-sidebar__label{\n  font-size:16px;\n}\n\n\/* Arrow circle *\/\n.tinova-sidebar__icon{\n  flex:0 0 auto;\n  width:34px;\n  height:34px;\n  border-radius:999px;\n  display:grid;\n  place-items:center;\n  background:#325370;\n  color:#fff;\n}\n.tinova-sidebar__btn:hover .tinova-sidebar__icon{\n  background: rgba(255,255,255,.20);\n  color:#fff;\n}\n\n\/* SVG *\/\n.tinova-sidebar__icon svg{\n  width:18px;\n  height:18px;\n}\n\n\/* Mobile *\/\n@media (max-width:480px){\n  .tinova-sidebar{ width:100%; }\n  .tinova-sidebar__btn{ padding:12px; }\n  .tinova-sidebar__label{ font-size:13px; }\n}\n<\/style>\n\n<nav class=\"tinova-sidebar\">\n  <a class=\"tinova-sidebar__btn\" href=\"https:\/\/tinova.com.tr\">\n    <span class=\"tinova-sidebar__label\">\u00d6n Analiz Raporu<\/span>\n    <span class=\"tinova-sidebar__icon\">\n      <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <path d=\"M5 12h14\"\/><path d=\"M13 18l6-6\"\/><path d=\"M13 6l6 6\"\/>\n      <\/svg>\n    <\/span>\n  <\/a>\n\n  <a class=\"tinova-sidebar__btn\" href=\"#\">\n    <span class=\"tinova-sidebar__label\">Profesyonellere D\u00fczenli Olarak Ula\u015f\u0131n<\/span>\n    <span class=\"tinova-sidebar__icon\">\n      <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <path d=\"M5 12h14\"\/><path d=\"M13 18l6-6\"\/><path d=\"M13 6l6 6\"\/>\n      <\/svg>\n    <\/span>\n  <\/a>\n\n  <a class=\"tinova-sidebar__btn\" href=\"#\">\n    <span class=\"tinova-sidebar__label\">Hangi Alanlarda \u00c7al\u0131\u015fabiliriz?<\/span>\n    <span class=\"tinova-sidebar__icon\">\n      <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <path d=\"M5 12h14\"\/><path d=\"M13 18l6-6\"\/><path d=\"M13 6l6 6\"\/>\n      <\/svg>\n    <\/span>\n  <\/a>\n\n  <a class=\"tinova-sidebar__btn\" href=\"#\">\n    <span class=\"tinova-sidebar__label\">Hakk\u0131m\u0131zda<\/span>\n    <span class=\"tinova-sidebar__icon\">\n      <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <path d=\"M5 12h14\"\/><path d=\"M13 18l6-6\"\/><path d=\"M13 6l6 6\"\/>\n      <\/svg>\n    <\/span>\n  <\/a>\n\n  <a class=\"tinova-sidebar__btn\" href=\"#\">\n    <span class=\"tinova-sidebar__label\">Partner Firmam\u0131z Olun<br>Tedarik\u00e7i Ba\u015fvuru Formu<\/span>\n    <span class=\"tinova-sidebar__icon\">\n      <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <path d=\"M5 12h14\"\/><path d=\"M13 18l6-6\"\/><path d=\"M13 6l6 6\"\/>\n      <\/svg>\n    <\/span>\n  <\/a>\n<\/nav>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-95f6c34 elementor-widget elementor-widget-bizmaster-service-category-widget\" data-id=\"95f6c34\" data-element_type=\"widget\" data-widget_type=\"bizmaster-service-category-widget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <aside class=\"sidebar-area service-sitebar\">  \n            <div class=\"widget widget_categories widget_service-categories\">  \n                <ul>\n                    \t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.tinova.com.tr\/new\/service-category\/danismanlik\/\">Dan\u0131\u015fmanl\u0131k<\/a>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.tinova.com.tr\/new\/service-category\/egitim\/\">E\u011fitim<\/a>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n            <\/div>\n        <\/aside>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Kategori E\u011fitim E\u011fitmen Prof. Dr. Murat ERDAL E\u011fitim S\u00fcresi 2 G\u00fcn Sat\u0131nalma S\u00fcre\u00e7lerinde Denetim ve Suistimal \u00d6nleme E\u011fitimi Bu e\u011fitim, tepe y\u00f6netiminin s\u0131k\u00e7a dile getirdi\u011fi \u201c\u0130htiyac\u0131m\u0131z olmayan \u015feyi, fahi\u015f fiyata, sorgulanmadan al\u0131yoruz\u201d kayg\u0131s\u0131n\u0131 ortadan kald\u0131rmak \u00fczere tasarlanm\u0131\u015ft\u0131r. E\u011fitim \u0130\u00e7eri\u011fi Y\u00f6netimsel kayg\u0131y\u0131 b\u00fcy\u00fcten, tekrar eden \u015fik\u00e2yetlere yak\u0131ndan bakal\u0131m: Sat\u0131nalma ekibinin yetkinli\u011finden emin de\u011filim. Kronik hatalar bitmiyor,&#8230;..<\/p>\n","protected":false},"featured_media":3024,"parent":0,"comment_status":"open","ping_status":"closed","template":"","service-category":[29],"service-tag":[30],"class_list":["post-2990","service","type-service","status-publish","has-post-thumbnail","hentry","service-category-egitim","service-tag-satinalma-denetimi"],"_links":{"self":[{"href":"https:\/\/www.tinova.com.tr\/new\/wp-json\/wp\/v2\/service\/2990","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tinova.com.tr\/new\/wp-json\/wp\/v2\/service"}],"about":[{"href":"https:\/\/www.tinova.com.tr\/new\/wp-json\/wp\/v2\/types\/service"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tinova.com.tr\/new\/wp-json\/wp\/v2\/comments?post=2990"}],"version-history":[{"count":28,"href":"https:\/\/www.tinova.com.tr\/new\/wp-json\/wp\/v2\/service\/2990\/revisions"}],"predecessor-version":[{"id":3026,"href":"https:\/\/www.tinova.com.tr\/new\/wp-json\/wp\/v2\/service\/2990\/revisions\/3026"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tinova.com.tr\/new\/wp-json\/wp\/v2\/media\/3024"}],"wp:attachment":[{"href":"https:\/\/www.tinova.com.tr\/new\/wp-json\/wp\/v2\/media?parent=2990"}],"wp:term":[{"taxonomy":"service-category","embeddable":true,"href":"https:\/\/www.tinova.com.tr\/new\/wp-json\/wp\/v2\/service-category?post=2990"},{"taxonomy":"service-tag","embeddable":true,"href":"https:\/\/www.tinova.com.tr\/new\/wp-json\/wp\/v2\/service-tag?post=2990"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}